The rise and fall of Primark


The rise and fall of Primark

3000 word report must include terms of reference, executive summary, findings, recommendation and reference page. 25 – 30 academic references from a combination of books, articles, journals and websites. Harvard refrencing is compulsory. Must include PESTLE, SWOT and STAKEHOLDER analysis, Mandelow matrix and McKinseys 7S to evaluate at the end. Please read the case through the case study and the guidelines in order to complete this report. I have also attached the presentation from class to provide you with a better understanding of the requirements.

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