Identify a local organization


Identify a local organization

• You must identify a local organization as well as select a possible country that the organization could consider expanding into. • You will need to use appropriate frameworks to conduct an external environmental analysis of the chosen target country, identifying key environmental factors which could affect your chosen organization. • Thereafter, you should give recommendations to the organization’s management on how the identified external environmental issues could be best managed. The presentation should last 20 minutes with a 5-minute Q&A session.  In using a PESTEL analysis (for example), you should ensure you use relevant sources such as CIA World Fact Book ( to present accurate facts about each market/country

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