Question description
Corporate Social Responsibility? (250 words total for both parts a and b)
- In
the text (p. 206, e-text; p. 207, print copy), t, the authors refer to
partnerships between the Environmental Defense Fund and corporations
including McDonald’s. In 1990, McDonald’s agreed to phase out
polystyrene packaging for burgers. Did this manifest a reactive style of
stakeholder management or an interactive style? (See chapter 2, “Stages
in the Business-Stakeholder Relationship,” pp. 36-37, for descriptions
of these styles.)
- Note this recent development: https://www.thedailymeal.com/mcdonalds-ditching-polystyrene-cups-paper Why did McDonald’s
switch to paper to wrap burgers in 1990 and cease to use Styrofoam cups
in 2014? Does this constitute reactive or interactive stakeholder
management?